ABOUT THE PROJECT
Redesigning RIT's University News webpage, transforming the platform to be more dynamic, accessible, visually appealing, and user-friendly. This redesign aims to be much more user-friendly and visually engaging while focusing on the student demographic at RIT and the larger community.
THE PROBLEM
The RIT University News website currently suffers from a lack of user-centered design, rendering it visually unappealing, informationally dense, and poorly aligned with the preferences and needs of its primary target audience, the students of Rochester Institute of Technology. It fails to provide an intuitive and engaging user experience, resulting in reduced student engagement and hindering its ability to relay information.
INITIAL WIREFRAMES
ITERATION & EXPERIMENTATION
FINAL DESIGN
